A library is much more than a building. It’s a story we’re writing today, for tomorrow. The story we’re writing now impacts our children, grandchildren and future generations. Local individuals are used to tell stories that make up the various chapters of a local fundraising campaign to help the Lewiston Library move to a larger, up-to-date facility.
Direct mail pieces, newspaper ads, a rack card, billboards and posters were designed to raise awareness and encourage community participation in this fundraising campaign.
A site redesign for Lewiston Library Foundation, was developed to provide a fresh look that complemented their fundraising campaign materials. Their online goal is to build relationships with donors and potential donors while keeping them informed of upcoming events and easy ways to give. Visitors can subscribe to the blog via RSS feed so updates can be delivered via email or other method of their choosing.
Motion graphics combined with video tell stories of local individuals and the impact their local library has on them and their community.
Chapter 1: Building a Stronger Community
Retired Lewis-Clark State College professor, Dr. Richard Moore, utilizes the library as a resource tool. He believes the local library is a source of information, learning, entertainment. Watch Video
Chapter 2: Bringing Your Imagination to Life
The Finch family is well-known in the Lewiston Clarkston area. They are involved in many community activities and own/operate a catering and event rental business in the area. The library is important to them because of the variety of books available to keep their children entertained and continually learning. Watch Video
Chapter 3: Supporting Learning For All
Conversations at the downtown coffee shop, La Boheme, often center around philosophy, art and literature. Owner Nathanael Tucker sends his customers to the local library to find books that will foster learning and more conversation. Watch Video
2011 Hammy Award – Overall Campaign: Citation of Excellence